Martech：2024营销自动化平台：营销人员指南（英文版）

If you are considering licensing an AI-powered MAP, this report will help you decide whether it would be a beneficial investment. The report has been completely updated to include the latest industry statistics, developing market trends and new vendor profiles and product updates. (Going forward, we’ll use the acronym MAP to refer to these AI-powered tools, given that the majority of marketing automation platforms on the market now feature AI and machine learning capabilities.)