Sprinklr：2022年通过对话式商务加速您的社交销售策略报告（英文版）

Taking into consideration the current state of commerce, particularly socialcommerce, where inspiration, consideration, and conversion are all happening atonce, the opportunity for conversational commerce is immense.

For more than 1 in 4 internet users, the main reason to use social media is to findproducts to purchase*. By tapping into social data, brands can create personalisedsocial-first offers using Al in addition to live agents across social and ownedchannels. This creates an inte