ASEAN东盟：2025年东盟旅游展望报告（英文版）

ASEAN tourism is almost back to a full recovery. As of end-June 2025, international tourist arrivals in ASEAN reached 92% of pre-crisis levels, with Viet Nam and Lao PDR exceeding 2019 arrivals, while Malaysia and Indonesia had almost fully recovered. That number is estimated to reach 96% by end of this year. This positive trend reflects the resilience of the region’s tourism sector and the continued attractiveness of ASEAN destinations.As a result of a strong recovery in arrivals, domest