Mediaocean：2025下半年汽车营销报告（英文版）

Thank you for reading Mediaocean’s 2025 H2 Automotive Market Report. These insights reflect input from marketing professionals, focused on key consumer and technology trends along with projected media investments. We primarily surveyed marketers and agencies, but also included perspectives from media companies, measurement firms, tech platforms, and other industry cohorts. This is the fourth in our series of bi-annual vertical market reports reflecting over 300 automotive respondents, wit