Sprinklr:2021年食品和饮料行业数字统一CXM基准报告(英文版).pdf |
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This benchmarking report provides a data-basedmeasurement for how well companies manage theirprospects' and customers' digital experience through the useof first and third-party data. We measure performance acrossthe full breadth of the brand'customer digital relationshiptoday and this benchmarking series will continue to monitorand analyze which leading food and beverage companies areimproving their unified customer experience management(Unified.CXM) performance over time.Overall
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