德勤：2025年AI投资回报：IOR研究报告（英文版）

To capture value, leading enterprises are shifting towards CEO-led, organisation-wide prioritisation of AI. They are also becoming more selective in their choice of use cases and are building structured programmes to drive the more profound organisational change needed to scale AI across the business. Generative AI is already delivering measurable productivity gains. Agentic AI involves greater complexity but holds the potential for end-to-end process redesign.To capture value, leading