dentsu电通：2024年汽车与移动出行消费者洞察报告（英文版）

Cars continue to be an essential part of the American lifestyle but attitudes towards public transportation are shifting. However, consumers based in urban areas are significantly more likely to use these alternatives. While cars are seen as essential by most, only one quarter of Americans see the vehicles they own as an expression of their identity, with things like apparel, home décor, food and entertainment more likely choices.