Sprinklr：2021年制药行业数字化统一客户体验基准报告（英文版）

We live in a world that has been reshaped-again andagain - by the internet, by mobile, and by social. Today'sconsumers don't just consume: they advocate andcriticize with equal and formidable influence. Connectedand empowered like never before, they expect to beknown. And more than that, they expect to be servedon-demand, on their terms, and on the channels theyprefer. Meeting these expectations begins with listeningand learning.This explosion of real-time, unstructuredconversations m