Nielsen:2025年网络电台报告(英文版).pdf |
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In this edition of the Audio Today report, we profile network radio and the wide-reaching lineup of national programming that impacts huge numbers of consumers across all ages. Today’s listeners are engaging with more audio then ever before - across broadcast and network radio, podcasts and streaming. Americans spend the bulk of their daily time with ad-supported audio listening to radio (64%) and podcasts (19%). This means that only 17% of ad-supported listening goes to streaming music
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