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西蒙顾和:识别奢侈品品牌新的增长机会报告-10月刊(英文版).pdf |
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Europe & US: Mature shoppers focused on craftsmanship andconventional luxury.Price remains a key decision factor,especially for US consumers China: Aspirational buyers driven by brand loyalty andprestige. Low price sensitivity, strong focus on exclusivity India: Emerging consumers exploring multi-brand platforms.Low brand attachment, high focus on social status
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