WGSN：2022年亚洲购物者预测报告（英文版）

Fuelled by the pandemic, shopping behaviours in APAC are focused onfrictionless commerce and a further pursuit of tech-enabled lifestyles. A senseof optimism is surfacing and people are aligning purchases with their valuesand seeking to deepen their connection with localculture.

The APAC region is set for steady economic recovery, with the Asian DevelopmentBank forecasting growth of 5.3% in 2022. For brands and retailers, 2022 will be a yearof action as Euromonitor projects Asia's r