Keurig Dr Pepper：2025年饮料现状趋势报告（英文版）

The inaugural Keurig Dr Pepper State of Beverages Trend Report is a data-rich exploration of how American beverage preferences are transforming across generations, moments and needs. Drawn from national surveys and KDP’s own proprietary insights, this report uncovers trends including: · As new generations rise, so do new habits—generational differences are the clearest dividing line shaping new drink preferences. · Our go-to beverages are holding strong—including coffee remaining America’s mo