凯捷Capgemini：2025年生成式AI在企业中的应用现状和发展趋势研究报告：领导者视角（英文版）

Unsurprisingly, all the companies surveyed report a steady increase in their investments in generative AI (Gen AI). However, what marks a significant shift between 2023 and 2024 is the transition from an exploratory phase to one of pilot projects driven by clear business objectives. While last year many organizations were still experimenting with the technology to understand its scope and potential, they are now entering this new phase with a deeper understanding and a much more structured ap