世界银行：2026年你发短信的人很重要：短信框架的性别效应和社会影响对青年培训招生的影响报告（英文版）

In Côte d’Ivoire, the Africa Gender Innovation Lab (GIL) tested whether varying the content and recipient of text message reminders could boost youth enrollment in a skills training program. • Our study finds that SMS reminders sent to youth alone had no impact on enrollment. However, when both youth and their nominated contact received messages, enrollment shifted sometimes positively, but more often negatively. • The analysis revealed strong gender dynamics: the same message could encourage