Amperity：2026年客户360°指南报告：从数据到行动（英文版）

Single-touch campaigns have their place, but customer relationships are built through sequences of interactions. That's where Journeys comes in. Journeys is a visual, no-code canvas for designing automated customerworkflows across every channel: email, paid media, SMS, direct mail, andmore. Each step in a journey represents a decision point or action. You cansend a message, wait for customer engagement, or split the audience ontodifferent paths based on behavior or attributes