罗兰贝格：2025年德国员工福利市场趋势报告：HR领导者与员工福利提供商的应对策略（英文版）

T he German employee benefits market is no longer just about corporate pension schemes, meal vouchers and free fruit at work. In recent years it has expanded at an unprecedented rate, with some segments such as bike leasing increasing fivefold since 2019. A wide array of new segments has also emerged, from support with mental & female health to subsidies for fitness classes. But as corporates and small and mediumsized enterprises (SMEs) have ratcheted up their offerings, so employee expec