BCG波士顿咨询：2025年“马来西亚梦”探析：民众愿景深度解读报告（英文版）

We conducted a representative survey of 1,500 validated individuals, using self-administered online interviews to ensure a nationally representative sample. [Exhibit 1.] The research was carried out in partnership with a leading quantitative research firm. The sample reflects Malaysia’s population across age, gender, ethnicity, income, and geographic location. To complement the quantitative data, we partnered with a specialized ethnographic research firm to add qualitative depth. This include