Zaapi：2026年世界杯营销启示（英文版）

The 2026 FIFA World Cup is set to be the biggest tournament in the competition’s history. Hosted across three countries for the first time ever — the US, Canada and Mexico —this year’s tournament will expand across 48 teams and 104 matches.But the World Cup is about far more than soccer.It’s a month-long cultural event that brings together billions of fans across sport, entertainment,food and social media. For brands,that makes it one of the rare moments where mass reach and emotional engageme