黑天鹅数据：2026年百事公司如何利用人工智能打造成功的全新产品概念报告（英文版）

Fueled by social media, consumers’ needs are evolving faster than traditional research can track. Most innovation programs still lean on lagging, rear-view metrics like sales data – so shifts are spotted too late and launches mistimed. Products are released before the market is ready and end up being niche; or launch too late and end up playing catch-up.