Emplifi：2026年社交媒体基准：品牌成功见解报告（英文版）

Facebook and Instagram continue to anchor overall audience scale for brands. Instagram shows steady, mid-single-digit median follower growth, while Facebook remains largely flat, reinforcing both platforms’ roles as reliable reach drivers rather than primary growth accelerators. • LinkedIn demonstrates strong, targeted growth, with double-digit median follower gains aligned to professional, employer branding, and thought leadership use cases. • YouTube posts moderate, consistent growth, suppo