高力国际：2026年世界杯影响报告：赛场之外-世界杯如何重塑零售、酒店与商业地产（英文版）

Billed as the greatest entertainment event on planet Earth — in terms of visitor demand, consumer spending, and international media exposure — the FIFA Men’s World Cup tournament influences commercial real estate markets. For investors, developers, and occupiers, the 39-day 2026 global soccer championship, recently held across North America, provides a unique opportunity to evaluate how such a massive event affects property performance — particularly in the retail and hospitality sectors, whe