InMoment：2025年亚洲声誉基准报告（英文版）

The digital marketplace is both a goldmine and a battleground. Success and failure can hinge on a single review; 94% of consumers will abandon a business over just one bad experience. A four-star rating? That’s no longer impressive— it’s expected. Managing your brand’s reputation goes beyond putting out fires, or responding with a laissez-faire disposition—it’s a key driver of trust, growth, and long-term success.