MMA：2024年人工智能在营销领域的现状：人工智能趋势和可行的见解报告（英文版）

The "State of AI in Marketing 2024" report from MMA Global APAC, in collaboration with Punctuate.Inc provides an in-depth analysis of how businesses across the Asia-Pacific (APAC) region are embracing and adapting AI in their marketing strategies. Drawing from extensive survey data, this report explores the current state of AI adoption, the challenges faced by companies, and the innovative applications driving success.Key findings reveal that many businesses are at varying stages of