凯络：2026年声音的力量：音频媒介从传播渠道重塑为文化影响力载体研究报告（英文版）

Audio has matured into a deeply human channel—one that moves with people through daily life, anchors emotions, and creates meaning in an increasingly fragmented, algorithmdriven world. The way audiences engage with media has fundamentally shifted. Attention is no longer tethered to screens—it’s fluid, fragmented, and deeply personal. People no longer “tune in” as they once did; media is now layered into everyday moments like commuting, working out, cooking, or unwinding. Control sits fully wi