Daxue Consulting博圣轩：2026年中国美容市场趋势报告（英文版）

Official storesIn recent years, more mid-to-high-end skincare, beauty, and fragrancebrands have begun focusing on lower-tier market expansion, openingflagship stores in premium malls in third-tier cities.Multi-brand storesIn areas not yet covered by brand flagship stores, various distributors provide consumers in lower-tiermarkets with greater accessibility to major beauty and skincare products