Marketing AI Institute：2023年金融服务营销的人工智能（AI）蓝图报告（英文版）

he financial services firms that create truly personalized experience at scale stand to win their markets.

That's why the smartest firms are turning to artificial intelligence.

AI offers the only way to truly personalize customer experiences during every step of the journey across every single customer interaction.

But how do you use AI in a way that's effective and compliant?