salesforce：2025年全球零售新趋势：连接购物者与智能零售的未来（英文版）

For the sixth edition of the “Connected Shoppers” report, Salesforce surveyed 8,350 shoppers and 1,700 retail industry decision-makers to learn steps companies are taking to: • Transform the role of the physical store • Connect seamlessly with shoppers wherever they are • Use AI agents to change how they do business • Build loyalty beyond points-for-purchase programs Due to rounding, not all percentage totals in this report sum to 100%. All comparison calculations are made from total number