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The economic turbulence of the past year exposed a familiar truth. When innovation is detached from the business, it becomes the first cost center to be reorganized. As a response, businesses are moving innovation accountability closer to business...
Our 2025 survey is our largest ever. It captured views from 231 submitters, representing all industries and functions: innovation (42 %), strategy (22%), business development (10%), R&D (19%), and IT (6%). The assessment follows the ITONICS In...
Commerce media started when large retailers like Amazon and Walmart decided to monetize their experiences, such as through paid search or sponsored ads. Retailers had access to transaction data and shopper behaviors, which endemic advertisers, tha...
Rising costs are inevitable – but they don’t have to mean organisations can’t create sustainable benefits and strategies to manage rising costs. Employers who plan ahead, share data and invest in prevention can slow cost growth while improving car...
The Executive Survey 2026, delivered by Make UK in association with PwC UK, shows a mood of cautious optimism. Nearly two-thirds believe the opportunities ahead outweigh the risks, and many are prioritising growth strategies over cost-cutting....
Pakistan is rapidly emerging as a leading destination for Hepatitis D and Metabolic Associated Steatohepatitis (MASH) clinical trials, offering pharmaceutical and biotechnology companies access to large, treatment-naïve patient populations and a m...
WHO traditional medicine strategy: 2014–23 aims to strengthen the capacity of Member States to augment the evidence base for the traditional system of medicine. One of its key strategic objectives is “to strengthen quality assurance, safety, prope...